Anyone in the SEO business and in particular, Black Hat SEO, will have heard of the Panda and Penguin updates to the Google search algorithm. In fact, your website may well have been affected by any or all of them if you have been playing the content development game less than straight.
Today, I have an announcement to make.
Depending on which side of the fence you work, whether it be White Hat or Black Hat, 2015 looks like its going to be the year Google finally culls the chaf from the wheat in its search results.
Far be it for me to preempt the next google move, but I did anyway - and today I am happy to disclose Google's new kid on the block - the coup de gras gameover SEO black hat killer algorithm update - Rhino.
Rhino is a Google search algorithm update that is going to go way beyond penalizing thin sites and saboteurs of link authority. Rhino promises to take out at least 95%+ of black hat based sites by accessing data about the site owner and the company associated with the website, versus analyzing the content per se.
Rhino is the ultimate surprise in an ever burgeoning box of surprises because Rhino concentrates on you and your behaviour, not the content of your website.
If you would like to know more, contact me at firstname.lastname@example.org, alternatively you can hear more about it when I speak at the BHWConference, at Caesar's Palace in Las Vegas this coming November.